4/17/09

during my nervous breakdown i want to have a biographer present by Brandon Scott Gorrell & the future of Muumuu House

2500x during my nervous breakdown i want to have a biographer present are being printed and shipped for ~$3700. After brief discussion it has been decided that Brandon Scott Gorrell will, instead of a 50% profit share, receive a one-time "package" of 600 copies of his book ($7200 value) and $800. Brandon's potential profit after PayPal/shipping is ~$6500. Muumuu House's potential profit (see below) is ~$6000.

Muumuu House anticipates distributing ~500 free copies of Brandon's book to bookstores, magazines, reviewers, people who like poetry, people "in the lit game," people "in the target demographic," friends, "strangers" on the street or in stores.

1400 copies (2500 - [600 + 500]) at $12 each = ~$16800.
$16800 (1400 copies sold at $12 each)
- $3700 (printing/initial shipping of 2500 copies)
- $4500 (estimated payment to Amazon/SPD for ~700 copies sold through them)
- $2000 (estimated cost of shipping copies to people/Amazon/SPD)
- $1000 (packaging/shipping 500 free copies)
-   $800 (Amazon/SPD/ISBN/PayPal/etc. fees)
-   $800 ("bonus" paid to Brandon)
+ $2000 (surprise packages, lifetime subscriptions, etc.)
_______
   $6000 (potential profit for Muumuu House)
I feel it may take ~1 to ~5+ years to sell ~1400 copies. I feel strongly that Brandon's book will become "a kind of classic" (as I feel with Ellen Kennedy's book), that it will be referred to by people in the future and remain "known" for 10+ years or something, and that Brandon's 2nd poetry book, blog, first novel, etc. will continue to generate interest in him as he remains alive, doing things, in the world; so I felt secure, and other things, printing 2500 copies. I anticipate 2nd/3rd/etc. printings of any book published by Muumuu House.

I feel that the amount of money I directly gain from Muumuu House will be something like -$0.50/hr to $0.50/hr. I paid a 60% down payment on the 2500 copies today and currently have ~$500 in my bank account. I am expecting a ~$5500 check from Melville House around Apr 30, $750 check from Poetry Foundation around Apr 25, ~$175 check from Action Books within a few days. I think I get $10 to $75 a day via Tao Lin store/Muumuu House store. I feel financially secure. I feel that "steady cash flow without doing things I 'don't want' to do" is "closer" than it was 6 months or 1 year ago.

I feel that I would rather "shut down" Muumuu House or do bad things to myself than "complain" about anything re Muumuu House, do anything to make a Muumuu House author "unhappy" or like another thing has caused them to feel disappointment, in the world.

I feel that promoting Muumuu House in a mildly passive manner, with attention toward not causing people to feel that "the world sucks" or "another shitty thing has been created"; giving away many free copies of Muumuu House books; publishing only people that I like, can talk to without feeling "weird," communicate with often, and to some degree "won't get angry at me (or 'at all') or feel 'really and unselfconsciously bad,' due to their worldviews, I feel, if their book 'completely fails' or if other 'bad things' happen to them"; and being "very generous, relative to other publishers or other business things" to Muumuu House authors are things that make my life seem more exciting to myself and (in terms of not becoming increasingly insane or depressed or bitter, or other things, over time) more "sustainable," like I'm not on a "shit-slide to hell," but perhaps even the opposite.

In terms of finances, despite "direct" gains being negative or ~1/12th of minimum wage, I honestly feel that overall I "probably actually" will make more money, in the long-term, having Muumuu House, because there will be more money-related opportunities for me, due to more people knowing about me; more people "feeling okay" supporting me by buying my books; more people knowing about and "investing" their time and money in me and other people associated with Muumuu House, people who link me and who I link; and more things happening to me, in my life, to distract me from "crippling" forms of "low-level, vaguely illogical, ultimately unmotivating existential despair" or "unsarcastic, 'melodramatic' severe depression" that would decrease my levels of productivity and therefore the amount of money I can make.

To elaborate on the word "sustainable," used above, I feel that the chocies I am currently making will contribute to me feeling (when I am 30 or 50 or something) to some degree "really calm" and "consistently beautiful and meaningless" and maybe "strongly 'okay' with anything including death." (In terms of writing/"art" I feel that those attributes are ones that will cause me to more effectively make or do things that will cause me to feel excited.) I feel also that I will be in control of some kind of thing (Muumuu House, or something else) that is "not highly in oppository reaction to anything else" but independent, and "personal," and therefore separate, to some degree, from "shit-talking entities" or other types of things that make me feel "confused," "bad," or "like I'm entering, or reentering, into worldviews that I feel will make me feel 'bad,' are not 'sustainable,' in my view, and (perceiving worldviews as artistic, or existential, things) are not worldviews I enjoy 'experiencing,' whether inside my own head or from other places)." In extension of that, I will also have wide-ranging access and knowledge and "connections," I feel, when I am 40 or 50 or something, to people and organizations that I like; that are, to some degree, the opposite of "shit-talking entities," "not making or promoting 'art' that is highly in oppository reaction to other things," "non-existentially political things," "[unsarcastically views] 'things of art' as 'good' or 'bad,'" or "[certain other things]."

Another thought I've had is that I will continue to "lose" money the next 3 to 8 years, and, because of that "investment," then "move into" something else, where perhaps more money than I normally spend will come toward me steadily, at a steadily increasing rate, at which time I will "still" continue to "lose" money, but by doing things I've never done before, in my life (and experiencing "new" feelings caused by those things), like giving money to certain people openly or giving away like 5000 books for free in weird ways or buying ad space in weird places and making the ads weird or something. If I can create a system where most of the things I do or am in contact with are "free of shit-talking or 'implied' shit-talking," where most of the things I do or am in contact with are not "a highly oppository reaction" to something else but "just 'what [I] like,' regardless what it's 'copying' or 'similar to,'" and where most of what I do or am in contact with are "leading" toward a "more pure" form of itself, in that it is rarely "stagnant," I feel that there is larger chance that when I'm 30 or 40 or 50 I won't unsarcastically hate my life, other people, or life itself; and that when I'm 70 or 80 I'll be able to die without [I don't know, feeling "really confused," or "bad," or something, maybe].

Thank you for reading my thoughts about Muumuu House and the future.

21 Comments:

OpenID ryanbrosmer.com said...

I would like to be a part of the Muumuu House future.

6:21 PM  
Blogger alice said...

*applause*

8:22 PM  
Blogger alice said...

hehe we have this http://www.alliance.rice.edu/alliance/RBPC.asp?SnID=1496944571 at my university this weekend and it makes me laugh to think of you reading this as a speech in the opening ceremony

8:24 PM  
OpenID gingatao.com said...

That all sounds eminently sensibubble, certainly not silly. The question remains whether beneath all this postmodern marketing lies genuine worth. What is Mr Gorrell's aesthetic? What is he trying to achieve in his writing? Is there a point beyond personal fame and an easy lifestyle?

10:26 PM  
Blogger matthew said...

the mathematical information in this post was interesting to read

this was interesting, i agree with stuff, +support

3:46 AM  
Blogger * said...

i saw brandon yesterday outside the library

i will post "brandon sightings" at my blog if anyone else sees brandon (email billysauce@gmail.com)

brandon lives in seattle on capital hill i think, i think he runs a recycled clothing store that's outdoors on pike or something

brandon maybe looks like a hipster, i'm not sure though, he has interesting hair, he looks maybe like 'the asian tao lin or something' he is also a bit thin and is never angry

best brandon posting wins a free copy of the interpretation of dreams, by freud

3:06 PM  
Blogger Tao Lin said...

ryan, nice


alice, hey

$800,000, damn


gingatao, hm


matthew, i am glad it was interesting to you


justin, haha

3:22 PM  
Blogger brandon said...

dobbs

12:52 AM  
Blogger Josh said...

i would not like to die feeling really confused. oh no i think i might. oh no.

6:00 AM  
Blogger tomkendall said...

really like this post.

9:12 AM  
Blogger Peanut McSizzle said...

If I go to hell, I would like to be on a shit-slide getting there

5:21 PM  
Blogger andy.riverbed said...

i want to be treated like bsg.

11:45 PM  
Blogger david fishkind said...

i wonder if there are any emerging children's writers (via roald dahl's style) that muumuu house could pick up. that would be exciting and innovative.

5:32 PM  
Blogger Muumuu said...

children's books by ellen kennedy and me

8:00 PM  
Blogger Buster Jenkins-Legault said...

I like the line in the children's book when the poetry publisher screams 'fuck'.

"he screams it very loud and sustains it for thirty seconds"

I think that children should learn about irony at an early age. I think 'Santa Claus' is a good start, but we should also swear at them for long sustained periods, and tell the school system about Muumuu House's children literature 'branch'. We should get 'Teach 4 America' to support it. There should be an avant-garde children's literature movement. We should get an actual child in on this. He should write a book about losing his dog called "Fuck, I Lost My Dog." and then die of consumption and become famous. A franchise. A bio-pic. Dakota Fanning. Lil Wayne.

12:00 AM  
Blogger Roo said...

This was interesting to me, also. ~the more you know!~

11:19 AM  
Blogger andré said...

I like this post, I really support this. Whatever you believe art should be you should be doing this (everyone). Exciting!

4:38 PM  
Blogger Tao Lin said...

buster, glad you like that

roo, glad it was interesting to you

andre, glad you this post

12:53 PM  
Blogger John said...

The way you've used the word "like" in the past reminds of the way that the character Alex in A Clockwork Orange speaks. I read that book last week. Are you and Alex similar characters?

9:12 PM  
Blogger Ignacio said...

no life is perfect.

6:19 AM  
Blogger Tao Lin said...

i don't know alex

5:58 PM  

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